PackIt is a foldable, FREEZABLE bag that works just like a refrigerator to continually chill items for hours.
The secret is a special freezable gel built into the walls of the bag. Simply store the entire bag in the freezer overnight. Once the bag is frozen, its walls generate cold air that chill your food and drinks from all sides. No ice packs needed.
It folds up for compact storage in your freezer and is ready to go when you are. The bags are PVC-, BPA- and lead-free, and nontoxic.
Packit comes in many sizes and styles, my favourite is the Backpack. It is a good size for lunch with room left over for snacks and a water bottle in the outside pocket. One of these will be going with me to the next music festival.
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